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Eterrea

A New Era of Luxury Travel

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From Dream to Destination

ETERREA is a visionary travel company where innovation meets timeless luxury. We redefine the art of travel by seamlessly blending cutting-edge technology with the finest human craftsmanship to curate immersive, exclusive, and tailor-made experiences that elevate the journey of every discerning traveler.

IconTrue luxury follows no script

We believe true luxury is omni personal, shaped entirely around the individual. Every journey begins and ends with your unique desires, rhythms, and aspirations. We co-create each itinerary as a deeply personal story, designed not just around where you want to go, but who you are, how you want to feel, and what luxury authentically means to you.

IconThe extraordinary is a design

With us, every moment is intentional. Nothing is left to chance:  each place, activity, and experience is thoughtfully curated to feel both authentic and inherently exclusive. From iconic landmarks to private, one-of-a-kind events, every journey is crafted to reflect intimacy and timeless elegance. 

IconPerfection lies in the details

For us, excellence lives in what is often unseen. It’s in the seamless precision of each transfer, the quiet comfort of a suite prepared exactly to your wishes, and the gentle rhythm of a day that unfolds effortlessly. In collaboration with a trusted circle of like-minded partners, we shape each journey as a work of art.

IconThe journey never ends

From the first spark of inspiration to every moment of travel and the lasting memories that linger long after, we offer a continuum of  emotions that nourish the soul and guide you from one travel dream to the next. Eterrea is where your journeys begin, evolve, and return — year after year, destination after destination.

How to Design Your Journey

Share your
journey’s idea

that reflects your travel preferences and expectations.

Preview your tailored 
itinerary

with a distinctive selection of destinations, hotels and experiences.

Engage with 
our travel designers

to curate every single detail of your bespoke voyage.

One Platform. One Philosophy.
One Personal Connection.

At Eterrea, we empower your travel planning by crafting the extraordinary together.
With us, you gain:
IconA fully customized, presentation-ready itinerary preview in real time;
IconA cinematic video of your journey, emotionally rich, immersive, and tailored to your story;
IconA dedicated Travel Designer to guide, refine, and ensure nothing is left to chance;
IconA unique point of contact for verified hotels, curated experiences, and seamless transfers.
We trust the future of travel resides where human intuition meets innovation, with each journey shaped by tech precision and the soulful touch of dedicated experts.

Our Story

Eterrea was born from Nicoleta’s well-structured, forward-thinking vision, shaped by a deep awareness of future trends. Marina embraced that perspective, and together they combined their complementary strengths to redefine luxury travel through innovation, elegance, and meaningful human connection — creating a space where excellence, emotion, and technology converge.
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Nicoleta Dan

Founder & CEO

Visionary. International. Creative.
Blending global luxury expertise, financial acumen, and human-centered leadership to build meaningful value in travel and lifestyle. 

With a truly global perspective and a deep appreciation for diverse cultures, I bring together vision, creativity, and financial discipline to unlock value in the luxury and travel industries.
My journey began in Audit and Corporate Finance at PwC Milan, where I developed a strong foundation in financial strategy. I then joined LVMH at their Corporate Office in Paris, gaining invaluable insight into processes, innovation, and customer excellence at the world’s leading luxury group.
Over the past seven years, I’ve financed and led the transformation of both start-ups and scale-ups —helping them grow with purpose and precision. But the most profound and inspiring chapter of my life has been becoming a mother. Raising a child has reshaped how I lead—with greater empathy, resilience, and clarity.

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Marina Verkhotina

Co-Founder & Director of Sales

Industry Expert. Strategic. Inspired.
Traveler and visual storyteller, I bring authenticity and empathy to the client experience, creating lasting memories.

For over 28 years, I have dedicated my career to luxury hospitality, enhancing guest experiences with some of the world’s most prestigious brands, including Sheraton, Kempinski, Corinthia, Belmond, and exclusive boutique hotels in Rome. From Sales and Revenue to Operations and General Management, I have honed my expertise in driving growth, leading exceptional teams, and developing strategies that set new standards of excellence in luxury.
As a passionate traveler, I draw inspiration from discovering new places, capturing the world through photography, immersing myself in books, and constantly striving for personal and professional growth.